Our philosophy? Juul & Belle should be known for styles which are easy to combine in all sorts of looks and wearable at any occasion. Fashionable vintage feel pieces like sweaters, pants and tees which comfort you throughout the day. Easy to wear basics (of key items) with outspoken graphics, that’s my signature style. It was my dream to create this collection and I developed it with a lot of joy. Hope you feel the same, wearing it!